5 lead handling steps to conversion success: turn more third-party leads into new customer sales A proactive approach to lead handling and lead nurturing can have a drastic impact on lead-to-sale conversions, removing frustration and maximising your commercial performance. Last month, we won Best Lead Generation Campaign…
TLA, Ford and Mindshare win Best Lead Generation Campaign at the PMAs We are thrilled to announce that our work alongside media partners Mindshare and GTB on behalf of Ford has won Best Lead Generation Campaign at the Performance Marketing Awards 2019. The awards…
Ford lead generation campaign earns second award nomination Award season for the marketing and tech industry is hotting up and we’re delighted to announce another nomination. Our work on behalf of automotive giant Ford, working alongside media partners Mindshare and…
2018 in Review: A year to remember for TLA In 2018, we earned independent recognition, secured new clients, developed cutting-edge technology and raised a significant sum of money for charity. It was a special year for everyone connected with TLA. 2019…
Acquiring the Driving Generation: 8 important stats about millennial new car buyers Within two years, 40% of new car purchases will be made by millennials – a generation of early adopters and natives of the digital world. As competition for market share in the…
The Age of Transparency: How consumer attitudes have changed, and why brands must do the same From GDPR to social media, the world of information has changed. And so too have consumer attitudes, with increased awareness and interest in data protection, ethical behaviour and transparency. GDPR, the most…
Key trends in the UK property market The UK Property Industry is continuously moving and evolving, with the unpredictable effects of Brexit looming, the ever-changing demographic structure and advances in technology. Here are some of the latest trends and…
Development manager James McDowall discusses his journey to TLA and search for innovative .NET developers We’re growing. And as a result, we’re recruiting for the very best .NET developers to join us in Liverpool. But what can future employees expect from the city’s fastest-growing tech business? To…
Rebuilding your prospect database quickly, with compliant data, in the new GDPR world For many organisations, the biggest impact of GDPR could well be as a result of their own preparation. Many organisations have taken the difficult decision to remove large volumes of data from…
GDPR in lead generation: meet compliance manager Kathy Fleming In 2017, we appointed compliance manager Kathy Fleming to lead a comprehensive GDPR programme and ensure compliance with other key regulations. Here we discuss her role, the impact of GDPR in lead…