Acquiring the Driving Generation: 8 important stats about millennial new car buyers Within two years, 40% of new car purchases will be made by millennials – a generation of early adopters and natives of the digital world. As competition for market share in the…
The Age of Transparency: How consumer attitudes have changed, and why brands must do the same From GDPR to social media, the world of information has changed. And so too have consumer attitudes, with increased awareness and interest in data protection, ethical behaviour and transparency. GDPR, the most…
Key trends in the UK property market The UK Property Industry is continuously moving and evolving, with the unpredictable effects of Brexit looming, the ever-changing demographic structure and advances in technology. Here are some of the latest trends and…
Development manager James McDowall discusses his journey to TLA and search for innovative .NET developers We’re growing. And as a result, we’re recruiting for the very best .NET developers to join us in Liverpool. But what can future employees expect from the city’s fastest-growing tech business? To…
Rebuilding your prospect database quickly, with compliant data, in the new GDPR world For many organisations, the biggest impact of GDPR could well be as a result of their own preparation. Many organisations have taken the difficult decision to remove large volumes of data from…
GDPR in lead generation: meet compliance manager Kathy Fleming In 2017, we appointed compliance manager Kathy Fleming to lead a comprehensive GDPR programme and ensure compliance with other key regulations. Here we discuss her role, the impact of GDPR in lead…
Manufacturers reveal confidence in TLA’s GDPR-compliant leads With GDPR now in place, can car manufacturers continue to trust the third-party data they receive from lead generation companies? In short, the answer is a ‘yes’ from The Lead Agency. This…
ASE Global endorses The Lead Agency for its approach to GDPR in automotive lead generation ASE Global, the automotive accountancy and business services company, has provided a strong and positive endorsement to The Lead Agency for its commitment to GDPR compliance. The auditors described our approach as…
The Lead Agency’s Anton Hanley interviewed in LCR Business Post Following our involvement in the International Business Festival’s launch campaign as a Next Level Business, our founder Anton Hanley has been interviewed by Liverpool City Region’s Business Post. Anton discusses the early days…
Advanced Lead Generation – 8 customer-centric tactics to dramatically increase lead quality and performance Are you frustrated by the inefficiency and low quality of third-party leads? Trawling through the haystack of high volume raw leads to find the proverbial needle of an in-market consumer can be…